“Forgotten Hollywood”- Turn the Page…

Posted on March 19, 2020 by raideoman1 | No Comments

Manny P. here…

“`Playboy is eliminating its print magazine. The periodical was launched in 1953 by famed founder Hugh Hefner. The economic disruptions from COVID – 19 ended up too much for its already strained print operations to absorb.

“`They went to a quarterly printing schedule after making changes to its editorial output,  including reducing its nudity and moving its content away from targeting male readers. The mag would also no longer select a Playmate of the Year. They also revamped its digital presence and social media channels, which would appeal to diverse audiences.

“`The Playboy business is currently strong, generating three billion dollars in global consumer spending each year. Video subscriptions are up thirty percent, social media engagement is up fifty percent in the last six months, and Playboy has acquired a direct-to-consumer commerce operation. Modern branding techniques have been employed, as well.

“`One added bonus, the magazine will save on the use belly-button staples.

Until next time>                               “never forget”

This entry was posted on Thursday, March 19th, 2020 at 12:02 am and is filed under Blog by Manny Pacheco. You can follow any comments to this post through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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