“Forgotten Hollywood”- Leo the Virtual Lion…

Posted on March 11, 2021 by raideoman1 | No Comments

Manny P. here…

“`For over one hundred years, Leo the Lion introduced  Metro-Goldwyn-Mayer films with a triumphant roar as the studio’s mascot. However, MGM has just revealed their first update to its branding since 2012, with footage of a live lion replaced with a digital double.

“`The feline roaring in the current MGM logo has actually had that job since 1957, a total of sixty-four years, which is about forty-nine years longer than the average lion’s lifespan. And before the 1957 version,  there were seven other different lions that played the part of Leo. Occasionally swapping in a new lion has not been a big issue for MGM. But the footage from 1957 is starting to show its age. To future-proof Leo, he has been replaced with a CG lion.

“`The new animated logo was originally going to be introduced in the most recent James Bond flick, No Time to Die.  Since its release has been pushed back several times as a result of the Covid-19 pandemic, virtual Leo will instead make his debut with Dog, a comedy set for release in July, and Respect, an Aretha Franklin biopic that will be available in August.

Until next time>                               “never forget”

This entry was posted on Thursday, March 11th, 2021 at 9:58 pm and is filed under Blog by Manny Pacheco. You can follow any comments to this post through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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